Regular and Online Advertising
in the Lotus Guide
Ad Rates |Ad Sizes |Digital File Requirements
Our goal at Lotus Guide is to be your premier alternative voice to a target audience that's looking for holistic health practitioners, meditation training and workshops and a wide variety of needs for those seeking mental and physical health and fitness.
Ask about our Community Email that reaches 10,000 residents and our Lotus Guide Coupons
Free Distribution & Constant Monitoring:
Circulation is 17,000 (every 3 months) with a reader-to-magazine ratio of 2.5. Lotus Guide is distributed to hundreds of locations from Mount Shasta to Grass Valley and Nevada City, including Chico and surrounding areas. Our stands are constantly monitored and supplied with copies of Lotus Guide to maximize your ad exposure. Distribution locations are (but not limited to) bookstores, medical offices, health food stores, coffee shops and cafes, health clubs, sporting goods stores, Chico State University, art galleries, art centers, and many more.
Free Calendar of Events
This service is for those in the community who offer a service/event for example, meditation workshops and training, special community events, etc.) that are open to the public for free/small donation or for which the cost is so low that advertising would be cost prohibitive. This service is offered by Lotus Guide so everyone in the community can have a voice and connect with others of like mind. If you're an advertiser this rule is waived, which makes it nice if you have a time-sensitive event you would like posted on the printed Calendar of Events (also online).
Editorial & Columns by Experts:
Each issue will have a Health and Nutrition column that is locally oriented toward the needs of those in the community, with a question and answer section from our readers. Each issue also includes an editorial by known writers, lecturers, and speakers in the areas of science, meditation, spirituality, and more. Refer to LotusGuide.com in our Archived Articles for a listing.
Book & Film Reviews:
Read reviews on leading authors, scientists and researchers about cutting edge topics of the day. We make every attempt to stay on top of the latest books, DVD's, and CD's being distributed on the important topics of our time.
Ad Rates
Magazine:
Magazine Rates are for every three months and include graphic design of the ad pl;us 1 FREE Community Email to over 9,000 residents and your ad will be on our Website Home Page for 2 weeks.
- We offer a 10% discount for complete payment for 1 year.
- We offer a 5% discount for non-profits.
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|
1 Issue(3 months) |
2 Issues(6 months) |
4 Issues(12 months) |
|
|
COLOR |
COLOR |
COLOR |
|
Full Page |
$1580 |
$1440 |
$1320 |
|
½ Page |
$895 |
$755 |
$695 |
|
¼ Page |
$455 |
$395 |
$355 |
|
1/6 Page |
$335 |
$295 |
$255 |
|
1/8 Page |
$295. | $225. | $195. |
|
1/12 Page |
$215 |
$155 |
$135 |
Ad Sizes in Inches
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Digital File Requirements
If you choose to have someone else design and submit files to Lotus Guide you must follow the following guidelines. A minimum of $25 will be charged to optimize for our press and/or online directory. Please note that files submitted to Lotus Guide that do not meet these file requirements will be charged an additional hourly design cost.
Magazine:
Size and Resolution:
Resolution: 300dpi
Dimensions:
|
Full page |
7.31" wide by 9.5" high |
|
Half page Horz |
7.31" wide x 4.68" high |
| Half Page Vert | 3.6" wide x 9.5" high |
|
1/4th page Vert |
3.6" wide x 4.68" high |
| 1/4th page Horz | 7.31" wide x 2.28" high |
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1/6th page: |
3.6" wide x 3.09" high |
| 1/8th page: | 3.6" wide x 2.28" high |
|
1/12th page: |
3.6" wide x 1.48" high |
File Types & Fonts
Please submit files as Photoshop PSD/PDF or Illustrator EPS files.
Fonts must be either converted to outlines or embedded in the file. Lotus Guide will not be responsible for any missing fonts on your file.
Deadlines
Deadlines for ads to be submitted is the 22nd of the month previous to printing. Example, the deadline for the May issue of Lotus Guide is April 22nd.
Online Business Directory:
Size and Resolution:
Resolution: 72-100 dpi
Dimensions:
|
100x100px Banner |
100 pixels wide x 100 pixels tall |
|
Logos |
Maximum 250x250 pixels |
File Types & Fonts
Photoshop PSD/PDF, Illustrator EPS files, jpg, gif or png
Fonts must be either converted to outlines or embedded in the file. Lotus Guide will not be responsible for any missing fonts on your file.
Deadlines
Deadline is the 22nd of the month previous to printing, for instance, the deadline for the Apr/May/Jun issue would be March 22nd.
Additional Notes
All electronically submitted files are subject to additional charges according to the shape they are in and how much website optimization is required. The hourly rate for file cleanup and conversion is $50/hour and a half hour minimum.





